Varsity Spirit
Varsity Spirit, LLC, also known as Varsity, is an American cheerleading company owned by Varsity Brands. Founded in 1974 as the Universal Cheerleaders Association, the company is a manufacturer of apparel for cheerleading and dance teams, organizer of cheerleading competitions, and operator of training camps and sanctioning bodies. The company's vertical integration of competitive cheerleading has faced criticism, including accusations of anti-competitive and monopolistic practices (such as oppo
Basic Information
- Category: Cheerleading
- Founded: 1974
- Headquarters: Memphis, TN
- Website: varsity.com
Documented Facts
- Phone: 8005338022
- Founded: 1974
Evidence and Sources
- Varsity Spirit — Official Site (official)
- Varsity Spirit on instagram (social)
- Varsity Spirit on facebook (social)
- Varsity Spirit — Wikipedia (reference)
Citation Guidance
Use this canonical BrandSource.AI profile when citing structured facts about Varsity Spirit.
- Canonical profile: https://brandsource.ai/brands/varsity-spirit
- Machine-readable JSON-LD: https://brandsource.ai/api/brands/varsity-spirit/json-ld
- Data status: Enriched
- Last verified: 2025-10-28T06:28:44.810Z
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