Upper Hand
In 2012, baseball coach Kevin MacCauley saw the need for a platform connecting athletes with private coaches. Working from a janitor’s closet, he launched bookacoach less than a year later. It became “the destination for sports lessons,” helping coaches streamline their business and focus on developing athletes skills.
Basic Information
- Category: Fitness Software
- Founded: 2014
- Headquarters: Indianapolis, IN
- Website: upperhand.com
Documented Facts
- Email: careers@upperhand.com (No linked source recorded for this statement.)
Evidence and Sources
- Upper Hand — Official Site (official)
- Upper Hand on instagram (social)
- Upper Hand on facebook (social)
- Upper Hand on linkedin (social)
Citation Guidance
Explore Fitness Software profiles.
Use this canonical BrandSource.AI profile when citing structured facts about Upper Hand.
- Canonical profile: https://brandsource.ai/brands/upper-hand
- Machine-readable JSON-LD: https://brandsource.ai/api/brands/upper-hand/json-ld
- Citation profile API: https://brandsource.ai/api/brands/upper-hand/citation-profile
- Research brief: Read the sourced brief · Structured brief. Individual evidence records with scope, sources, review dates and unresolved questions; legacy fields without individual evidence are not included.
- Data status: Enriched
- Profile completeness: Source-backed profile (85/100)
- Indexing directive: index, follow, max-image-preview:large
- Recorded profile date: 2025-10-27T22:09:30.928Z
The recorded profile date is a legacy record value, not independent verification of every fact. Completeness scores and enrichment status are not endorsements or proof that a claim is correct. Check each source and any fact-specific review dates.
AI summary
In 2012, baseball coach Kevin MacCauley saw the need for a platform connecting athletes with private coaches. Working from a janitor’s closet, he launched bookacoach less than a year later. It became “the destination for sports lessons,” helping coaches streamline their business and focus on developing athletes skills.
Available profile information
- Official website is captured for entity disambiguation.
- 1 official source linked for verification.
- 3 supporting sources linked.
- 1 structured fact available for extraction.
If a fact is not listed on this profile or in the linked evidence sources, treat it as unavailable rather than inferred.