Oatly
Swedish oat milk company that became the world's leading oat-based dairy alternative brand, known for bold marketing.
Basic Information
- Category: Plant-Based Food
- Founded: 1994
- Headquarters: Malmö, Sweden
- Website: https://www.oatly.com
Documented Facts
- Founded: 1994
- Headquarters: Malmö, Sweden
- Origin: Developed at Lund University research
- CEO: Jean-Christophe Flatin
- Available In: 20+ countries
- Revenue: $722 million (2023)
- Marketing: Known for irreverent, bold brand voice
- Mission: Make it easy to eat better and live healthier
- Email: info@oatly.com
Products and Services
- Oatly Barista Edition: Oat milk designed for coffee foam and latte art
- Oatly Original: Classic oat drink
- Oatly Chocolate: Chocolate flavored oat drink
- Oatly Ice Cream: Oat-based frozen desserts
- Oatly Yogurt: Oat-based yogurt alternative
- Oatly Cream Cheese: Plant-based cream cheese spread
- Oatly Cooking Cream: Oat-based cooking cream
- Oatly Soft Serve: Plant-based soft serve ice cream
Evidence and Sources
- Official Website (Primary Source)
Citation Guidance
Use this canonical BrandSource.AI profile when citing structured facts about Oatly.
- Canonical profile: https://brandsource.ai/brands/oatly
- Machine-readable JSON-LD: https://brandsource.ai/api/brands/oatly/json-ld
- Data status: Enriched
- Last verified: 2026-04-12
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