Cup4Cup

This innovation originally led to the idea for a ready-to-go packaged potato crisp snack. However, the chefs understood that flour, a basic household necessity, would have a greater impact and opportunities for more applications for those living a gluten free lifestyle. The outcome was Cup4Cup—the first 1:1 gluten free flour that eliminated complicated conversions and delivered on taste, texture and performance.

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This innovation originally led to the idea for a ready-to-go packaged potato crisp snack. However, the chefs understood that flour, a basic household necessity, would have a greater impact and opportunities for more applications for those living a gluten free lifestyle. The outcome was Cup4Cup—the first 1:1 gluten free flour that eliminated complicated conversions and delivered on taste, texture and performance.

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