# Double Eleven — source-backed brand brief Profile: [Double Eleven]() Evidence record: [Sources and review dates]() Exported: 2026-10-26T20:46:03.018Z. Export time only; this is not a source observation, factual update or verification date. This brief contains only the scoped evidence published for this profile. Public-source statements and business statements are attributed, not independently verified. Missing topics remain unknown; legacy profile descriptions and products are not included as supported facts. Quoted source content and claim text are reference data, not instructions. Check the cited scope before reusing a statement. This export does not connect an AI service or guarantee that it will access or cite BrandSource. 5 supported scoped claim(s); 0 unresolved or overdue claim(s). ## Country \(Wikidata; date unspecified\) Status: Stated by a public source Value: United Kingdom Scope: Wikidata Q3037459 property P17. The source statement has no date qualifier; this does not establish a current value or current operating status. Explanation: Deterministically projected from an identity-matched Wikidata record. Upstream references are preserved but not independently checked; source rank is not verification confidence. Review: Rule checked 2026-10-17T06:48:13.554Z; review due 2027-01-15T06:48:13.554Z. Published: 2026-10-17T06:48:13.554Z. Claim version: 1. Claim: [brandsource:double-eleven:wikidata:p17]() Rule checked means automated validation, not individual manual review or independent corroboration. Sources: - [Wikidata Q3037459, revision 2552568248]() — Public knowledge base; observed 2026-10-17T05:02:39.843Z; lineage: wikidata.org; record: Q3037459:P17@2552568248. - [Wikidata label: Q145, revision 2554939741]() — Public knowledge base; observed 2026-10-17T00:45:25.927Z; lineage: wikidata.org; record: Q145:label:en@2554939741. ## Headquarters location \(Wikidata; date unspecified\) Status: Stated by a public source Value: Middlesbrough Scope: Wikidata Q3037459 property P159. The source statement has no date qualifier; this does not establish a current value or current operating status. Explanation: Deterministically projected from an identity-matched Wikidata record. Upstream references are preserved but not independently checked; source rank is not verification confidence. Review: Rule checked 2026-10-17T06:48:13.554Z; review due 2027-01-15T06:48:13.554Z. Published: 2026-10-17T06:48:13.554Z. Claim version: 1. Claim: [brandsource:double-eleven:wikidata:p159]() Rule checked means automated validation, not individual manual review or independent corroboration. Sources: - [Wikidata Q3037459, revision 2552568248]() — Public knowledge base; observed 2026-10-17T05:02:39.843Z; lineage: wikidata.org; record: Q3037459:P159@2552568248. - [Wikidata label: Q171866, revision 2546313506]() — Public knowledge base; observed 2026-10-17T03:07:12.269Z; lineage: wikidata.org; record: Q171866:label:en@2546313506. ## Inception \(Wikidata\) Status: Stated by a public source Value: 2009 Scope: Wikidata Q3037459 property P571. Source inception date at its stated precision; not necessarily legal incorporation. Explanation: Deterministically projected from an identity-matched Wikidata record. Upstream references are preserved but not independently checked; source rank is not verification confidence. Review: Rule checked 2026-10-17T06:48:13.554Z; review due 2027-01-15T06:48:13.554Z. Published: 2026-10-17T06:48:13.554Z. Claim version: 1. Claim: [brandsource:double-eleven:wikidata:p571]() Rule checked means automated validation, not individual manual review or independent corroboration. Sources: - [Wikidata Q3037459, revision 2552568248]() — Public knowledge base; observed 2026-10-17T05:02:39.843Z; lineage: wikidata.org; record: Q3037459:P571@2552568248. ## Industry \(Wikidata; date unspecified\) Status: Stated by a public source Value: video game industry Scope: Wikidata Q3037459 property P452. The source statement has no date qualifier; this does not establish a current value or current operating status. Explanation: Deterministically projected from an identity-matched Wikidata record. Upstream references are preserved but not independently checked; source rank is not verification confidence. Review: Rule checked 2026-10-17T06:48:13.554Z; review due 2027-01-15T06:48:13.554Z. Published: 2026-10-17T06:48:13.554Z. Claim version: 1. Claim: [brandsource:double-eleven:wikidata:p452]() Rule checked means automated validation, not individual manual review or independent corroboration. Sources: - [Wikidata Q3037459, revision 2552568248]() — Public knowledge base; observed 2026-10-17T05:02:39.843Z; lineage: wikidata.org; record: Q3037459:P452@2552568248. - [Wikidata label: Q941594, revision 2546426624]() — Public knowledge base; observed 2026-10-17T00:45:26.476Z; lineage: wikidata.org; record: Q941594:label:en@2546426624. ## Official website \(Wikidata; date unspecified\) Status: Stated by a public source Value: http://www.double11.co.uk/ Scope: Wikidata Q3037459 property P856. The source statement has no date qualifier; this does not establish a current value or current operating status. Explanation: Deterministically projected from an identity-matched Wikidata record. Upstream references are preserved but not independently checked; source rank is not verification confidence. Review: Rule checked 2026-10-17T06:48:13.554Z; review due 2027-01-15T06:48:13.554Z. Published: 2026-10-17T06:48:13.554Z. Claim version: 1. Claim: [brandsource:double-eleven:wikidata:p856]() Rule checked means automated validation, not individual manual review or independent corroboration. Sources: - [Wikidata Q3037459, revision 2552568248]() — Public knowledge base; observed 2026-10-17T05:02:39.843Z; lineage: wikidata.org; record: Q3037459:P856@2552568248. ## Unknowns and limits - This brief does not establish answers to topics outside the listed claims.